Live Workshop - Becoming a Master of Your B2B Pricing Universe with Brooks Hamilton, May 4-5, 2021

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May 4-5, 2021
12:00p-4:00p EDT

Every B2B organization is feeling some level of pricing pain, regardless of vertical industry or size. Complex and outdated internal processes, dynamic businesses cycles and a confusing amount of technology options conspire against pricing professionals. 

A thorough understanding of the price models within your business is the first step toward relieving this pain. This interactive workshop explores the four primary price modes, details the problems in each and helps prioritize which to go after first. Leave with the confidence to approach pricing projects, armed with the right questions to ask and a plan to get started. 

Attendees will learn:

  • Baseline terminology from which they can connect their specific pricing problems to the best way to solve them
  • How to size and prioritize the pricing opportunities in their business 
  • Which price mode to fix first, and how to do so


Brooks Hamilton is a leader of Zilliant's professional services organization, where he is responsible for ensuring successful implementation of pricing and sales growth projects for Zilliant's customers. Prior to his current role, Brooks held a variety of management roles in the Zilliant professional services organization and product management team, and co-founded Zilliant's mid-market business unit. He has developed pricing models for customers that handle about $20 billion in sales. Brooks holds a Bachelor of Arts from Rice University. 

Course Details

Becoming a Master of Your B2B Pricing Universe
Workshop Access
Workshop Networking - Tuesday
Workshop Quiz
Workshop 2 Survey
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